In 2018 and no one can refuse that the digital marketing era has well and truly arrived. The boom in social media, video marketing, user generated content and other forms of digital media & also smart phones, have caused digital marketing to grow at an extraordinary rate. Smart companies are battling to stay ahead of the competition in online marketing by getting to grips with the digital marketing phenomenon.
GOOGLE ADSENSE & AFFILIATE MARKETING- MUST HAVE TOOLS FOR MONEY MAKING
AdSense & Affiliate Marketing
“Making money through online by Blogging & YouTube channels”- We all must have seen banner ads or pop ups like this while surfing net. Many may consider this as hoax or links that might take them to harmful websites filled with viruses. But making money through blogging is something which is actually possible using certain techniques of Digital Marketing mainly Google AdSense & Affiliate Marketing.
You might have seen ads on websites pages but don’t really know why they are there. This is Google AdSense or AdSense to many people. Google AdSense is an advertising program in which publishers can display Google advertisements on their own Web sites and earn revenue from hits that generate traffic for the Google search engines. Businesses of all sizes worldwide can be represented in multiple languages through Google AdSense. AdSense is a filtered expansion of the concept behind banner - ad sharing arrangements that have been in use for years.If a person clicks on the Google ad from publisher’s website then Google pay to publishers on basis of PPC (pay-per-click) and PPI (pay-per-impression). Moreover, AdSense allows publishers to make money by displaying Google ads on their blogs and sites. If you have good traffic to the website, then Google AdSense can generate high revenue for you.
There are many benefits for using AdSense. It’s a passive income so you don’t really have to interact with customers or create an email list. All you need to do is set up the ads accordingly to your website. You don’t have to constantly create fresh content to post for it. It’s easy to create multiple pages with this program which can generate small amounts. Over time it can quickly add up to a bigger amount. There’s no need to update or change anything on the ad as it will change accordingly after the Google Bots/Crawl's visit. You can also earn revenue by using AdSense through YouTube channels.
Affiliate marketing is the process of selling or promoting products that belongs to a seller for a commission. It is a form of marketing where you are able to refer someone to any product online and when that person buys the referred product, you are then paid through commission, the percentage of the sales or according to the agreement between you (the publisher) and the seller.In Affiliate Marketing, a publisher advertises merchant’s product in their own website. If a visitor makes a purchase of merchant’s product from publisher’s website than publisher get the commission. Also, this ad program allows the merchant to expand its brand reach in the market. Besides, Publishers can make money by generating sales for merchant’s business.
Same as AdSense there are many benefits for using Affiliate Marketing. You can choose the niche you want as well as the products to sell depending on what you know best. It can be a long term business model with a steady source of income for years to come. Your asset will grow in a matter of years. The income is much higher than AdSense. You get to see how much you are making per sale which makes it easier to plan your next move. You can choose how you wish to be paid; Pay Per Click, Pay Per Sale and so on.
Both AdSense and Affiliate Marketing are similar in the fact that, advertising a product can earn you commissions. With AdSense, you can basically just have the advertisement viewed and you will earn a small commission but with Affiliate marketing, you are promoting a product for a company and in turn, you can earn a substantially higher commission if customers buy. Also, most affiliate companies like Flipkart, Amazon etc., will offer promotions, upsells and downsells where you can earn more money which you will not get with Adsense.
There is no doubt that Digital Marketing is one of the most popular terms in the current business world. One of the reasons for the popularity being the widespread use of the internet by the world population.
Digital marketing is a branch of Marketing which involves the promotion, branding and sales of products and services of various organisations. It involves the use of digital technologies and devices like the mobile phones where advertisements in the forms of text, images, flash, video, and audio are directly displayed to the potential customers.
As I have mentioned in my previous blog, the Facebook campaign organised by the Real Estate company fetched them more leads that helped them increase their sales through facebook.
Imagine that you are in a hurry and you need to quickly find some details regarding something in online. You will be definitely clicking on the first page which shows up on top of the web page of the search engine. It’s like natural for us for going behind whatpops upon the top. Companies make sure that, their websites show on the top of the web pages through the help of Search Engine Marketing (SEM). It’s true that SEM also involves paid method option along with organic methods and there are many websites which have good visibility in the search engines without the help of paid option of SEM but in today’s world of cut-throat competition, we should try all the possibilities for thriving in business. SEM techniques can power-up the existing content of the website to a level where regular SEO techniques may not be possible to do. In Search Engine Marketing, advertisers only pay for impressions that result in visitors, making it an efficient way for companies to spend its cash on the ads.…
So, it’s finally the time of the year where you can start nagging yourfriends of the Muslim community for giving you treats or forcing them to invite you to their homes, so that you can go and start munching on the delicious Ramadan delicacies made for them by their families.
Ramadan is a special month of the year for over one billion Muslims throughout the world. It is believed the Holy Quran"was sent down from heaven, guidance unto men, a declaration of direction, and a means of Salvation".